Body Positivity
Firstly, lingerie designed to fit women of all shapes and sizes is one of the most prevalent lingerie trends in 2023. Brands are increasingly embracing body positivity, and collections are crafted with all body figures in mind. This trend will make lingerie more accessible, empowering women to feel comfortable in their own skin.
Athleisure-inspired Lingerie
Another lingerie trend for 2023 is athleisure-inspired lingerie. The focus is on comfort and versatility, with an emphasis on materials that are quick-drying, moisture-wicking, and breathable. Brands like Spanx and Aerie have already started to create lounge bras and sets that blur the lines between workout wear and lingerie.
Eco-friendly Lingerie
In 2023, we will also see a rise in eco-friendly lingerie as people prioritize sustainability. Brands like Naja and Botanica Workshop will use organic and recycled materials, while some swimwear brands will incorporate reclaimed materials.
Lingerie as Outerwear
Lingerie that doubles as outerwear and can be styled in different ways will be a hot trend in 2023. These pieces will be versatile, stylish, and functional, with an emphasis on making lingerie more wearable throughout the day. We can expect to see brands like Savage x Fenty and Bluebella offer lingerie that doubles as outerwear in their 2023 collections.
Gender-neutral lingerie
Next, we have the emergence of gender-neutral lingerie sets. Brands are recognizing that gender is a social construct and that people should wear what makes them comfortable. The trend will emphasize minimalist designs and neutral tones, making the pieces wearable for all.
High-waisted lingerie
High-waisted lingerie bottoms are also making a comeback in 2023. The trend will focus on emphasizing the waist, flatter curves and creating a vintage-inspired aesthetic.
Smart Lingerie
Another trend that is set to take the lingerie industry by storm in 2023 is the introduction of “smart lingerie.” These pieces will incorporate technology, such as integrated sensors, which will allow the garment to monitor things such as heart rate or body temperature. Brands like ThirdLove and Chromat are already working on introducing this innovative technology into their lingerie collections.
Artistic Lingerie
Lingerie is also becoming more artistic in 2023. Brands like Agent Provocateur and La Perla have designed intricate and ornate pieces, emphasizing the use of rich embroidery, delicate lace and sheer fabrics.
Experimental and Bold
In 2023, we will see more experimental and bold lingerie pieces. Brands will experiment with quirky colors and designs, more unexpected cuts that will add fun and unique style to the lingerie industry.
Body Chains
Finally, we have body chains, which will be a 2023 trend that the industry can’t get enough of. They perfectly complement lingerie and add a unique touch to every outfit.
When you’re yearning for ensuring the perfect fit, consider trying out these lingerie brands for 2023: Victoria’s Secret, Savage x Fenty, ThirdLove, La Perla, Aerie, Botanica Workshop, Spanx, Agent Provocateur, Naja and Chromat.




